
Snap Fitness is proud to announce the launch of Grassroots to Greatness, an ambitious new sporting grants programme designed to support and elevate emerging athletic talent across the UK and Ireland.
Grassroots to Greatness will award grants ranging from £500 to £3,000, supporting essential costs such as training, competition fees, equipment, travel, and specialist coaching.
Snap Fitness believes financial constraints should never be a barrier to sporting success and this programme has been developed to be more than simply financial aid and support, it’s a commitment to nurturing local talent who live and train within the Snap communities and strengthening these local ties. It’s hoped that this Snap Fitness initiative will inspire the next generation of athletes who train in and within its clubs.
Kevin Yates, CEO of Lift Brands EMEA, parent company of Snap Fitness UK & Ireland, shared his commitment to the programme: "At Snap Fitness, we are dedicated to helping our members achieve their personal fitness goals, whether that’s improving their health, building strength, or pushing their limits in sport. This commitment extends to the next generation of athletes, who often face financial barriers on their journey to success. Through this grant programme, we’re providing vital support to help talented individuals reach their full potential while inspiring our wider community to pursue their own sporting and fitness ambitions.”
Applications for the Snap Fitness Athletic Grant Programme open on 2 April 2025 and close at the end of May. Athletes aged 16-65 competing in recognised sports are encouraged to apply. Applicants will be assessed not only on their sporting achievements but also on their commitment to personal growth, resilience, and community impact.
Kevin Yates added: “This initiative is about more than just funding, it’s about identifying athletes who embody the Snap Fitness ethos—those who push their limits, show determination, and inspire others in their local communities. Whether it’s existing members in our clubs or those in the wider community, we’re excited to offer our support to aspiring athletes across the UK & Ireland.”
For more information and to apply, visit https://www.snapfitness.com/uk/grassroots-to-greatness